Stair Master 5000

The goal of this project was to encourage people to use the stairs situated between levels 4 and 5 of Wean Hall. The rationale behind selecting this location was that a lot of people use this route to connect between Newel Simon Hall and that particular area of the campus. In addition, we reasoned that since this was one of the tallest buildings on campus, people would be most likely to use the elevators there. Our target audience was primarily people, mainly students, who use this route. We wanted to encourage the commuters to use stairs instead of the elevator by making the stairwell environment more enjoyable. Most of the time, people perceive taking the stairs as “tiring” and boring. We hypothesized that if we played nice ambient music, people would be more likely to enjoy their experience in the stairwell and thus use the stairs more often.

Jen Mankoff,
Mar 18, 2010, 5:36 PM